About us

I’m David Siegel. I’m a lifelong entrepreneur. I got a math degree from the University of Colorado and a Master’s degree in computer science from Stanford. I’ve taught university-level classes and many workshops. I’ve started over a dozen companies in consulting, tech, and crypto. You can see my products around you every day. I’ve written six books, given hundreds of speeches, been to 99 countries, and have been an African safari guide. I was once a candidate to be the dean of Stanford business school.

I’ve had personal assistants, beautiful homes, expensive cars, concierge services, and private banking. It hasn’t been that satisfying. You need a lot of money for a single-family office, and then it’s all about management. Multi-family offices are a scam — they are just interested in your assets and getting commissions. As a startup entrepreneur, I want to disrupt that world and create a company where the client actually benefits and can get more time to focus on what he/she really wants to do. I want to build a company that is digital, mobile, and agile, and where the systems do most of the work. One that helps the next generation thrive in a world driven by apps, AI, rationality, and uncertainty.

We don’t manage money. We aren’t commission-based, so we have no conflicts of interest. We work solely for you. You have a team of experts to help you manage the details, so you can concentrate on what’s really important.

‘I know of few people with more good advice, and more open to sharing it, than David. His range seems almost limitless, as does his vision. I have never come away from a talk with David without having learned something valuable.’

• Tom Lyons

Enterprise Ethereum Alliance

"Christina demonstrated the utmost professionalism and quality in scope and delivery on an integration project that we worked on. A problem solver par excellence. I could not recommend her more highly."

- Huss Hardan, Senior Analyst, Korn Ferry

Christina Cheney has decades of IT experience since working with David at Studio Verso in San Francisco in the 1990s. She founded and ran three startups: Simmedia/Bitscale (Internet and mobile), Moodspace (technology based art installations), TrueMedicines (data science for natural supplements). She has worked extensively on mobile apps, big-data analytics, and enterprise applications. Christina is a special-ops ninja who is called in to help companies that need to get unstuck and launch products or adopt agile methodology. She has the magic touch with project management and motivates her teams to produce extraordinary results and have fun doing it. She and David co-wrote a book on project management, and, according to David, is “one of the most organized people on the planet.” She lives the aloha lifestyle in beautiful Maui with her talented artist musician husband.